More Indonesian-made BMW Cars

More Indonesian-made BMW Cars – BMW Indonesia continues to add to its line-up of cars assembled locally in Indonesia. This time, a new car made by Indonesia was born. The BMW 2 Series Gran Coupe is the new locally-assembled BMW family.

According to the Director of Communications of BMW Group Indonesia, Jodie O’tania, currently, his party has started assembling the BMW 2 Series Gran Coupe in Indonesia. This car is assembled at the BMW Production Network 2 facility, Gaya Motor, Sunter, Jakarta.

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More Indonesian-made BMW Cars

“This continues to prove BMW’s commitment because we continue to add, so we previously had the 3 Series, 5 Series, 7 Series, then X1, X3, X5, X7, there was also the MINI Countryman and now we locally assemble the BMW 2 Series Gran Coupe. Sport,” said Jodie at the virtual launch of the BMW 2 Series Grand Coupe.

So, Jodie continued, currently, there are 9 models under the BMW Group which are assembled locally in Indonesia. He said that by assembling cars domestically, BMW would transfer technology.

More Indonesian-made BMW Cars

“This is not to replace but we are adding more investment for the Indonesian market. So we are investing not only in monetary terms but of course what we are doing is transferring technology again. Because this is a new model, this is the first time it has been produced, so there has been a transfer of technology in Production.” Network 2, namely Gaya Motor in Sunter,” he said.

Jodie did not want to say how many local components in BMW cars are assembled locally. He said the local components of BMW cars assembled in Indonesia are not as many as other manufacturers that have long produced cars in the country.

“Regarding the content of local components, it is necessary to see again that BMW is a premium brand, so indeed we are still targeting a target market that is still niche and still growing. So if you look at the total number of automotive users, the premium is still not up to 1%.”

“So it is still growing, so we are optimistic that it will continue to grow. However, when it comes to the local content, how much is the percentage, currently it is not as big as automotive brands that have been producing in Indonesia for a long time, because we are still assembling here. In the future we will continue to have a strategy on how can we continue to increase our commitment to the Indonesian market. That’s why we continue to present the Mini Countryman, Series 2, and in the future, there will definitely be more (which are assembled locally),” said Jodie.

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